While Pacific Psych Centers was a successful practice, their challenge was to increase brand awareness to the local target audience and beyond because patients seeking treatment often travel long distances for quality programs. This clinic was also one of the first in the country to offer specific alternative therapies like ketamine to treat depression. So, they wanted to start ranking for these types of keywords. After reviewing their website, Searched & Found identified some errors that went against SEO best practices. Because of these errors, the site wasn’t ranking as high as expected, mainly because Google couldn’t index the pages. Additionally, their keywords weren’t ranking despite being on target within the healthcare field. Almost all their keywords were buried on page 50+, not on Page 1 of Google.